Hyper-Reality presents a provocative and kaleidoscopic new vision of the future, where physical and virtual realities have merged, and the city is saturated in media. If you are interested in supporting the project, sponsoring the next work or would like to find out more, please send a hello to firstname.lastname@example.org by Keiichi Matsuda | http://km.cx more at http://hyper-reality.co
2015. Brand animation. The creative process leaves a lot on the cutting room floor. Sometimes it’s a great idea but it doesn’t fit the project, sometimes the client rejects it, and sometimes you simply don’t have time to explore it. But every now and then an idea sticks in your craw after the project is finished and you just have to do something with it. We picked up a few ideas from different projects and put them together into this video and feel much better now.