Geelong by James Northfield - Published by Victorian Railways, Australia and the Geelong Publicity Council, this poster graphically demonstrates the validity of its by-line – “The City with a Holiday Charm”. Looking north-west from Hearne and Eastern Beach Road, it captures the Eastern Beach Reserve and the beachfront where the Eastern Beach Swimming Enclosure now resides.
Trips while the steamer waits. Tourism Tasmania (wholly a marketing organisation) was preceded by the Tasmanian Govt Tourism Bureau (est 1934). It ran Travel Centres on Australia's mainland and had direct appointed Sales Reps in overseas markets. The TGTB also operated a full inward & outward travel agency. It ran coach services, handled visiting steamers (as agents), and ran visitor centres statewide. #hobart #travel #discovertasmania