3. Why will they want to participate? What is our target’s intrinsic motivation to participate? Status, self-expression, altruism? How can we build additional extrinsic reasons to believe, through real or virtual incentives?
Gamification 101: The Psychology of Motivation - Lithosphere Community
Therapie,Psychologie,Jeux Vidéo,Motivation,La Hiérarchie Des Besoins De Maslow,Leadership,E L'apprentissage,Proposition,Entraînement
Understanding Intrinsic Motivation with RAMP - Gamification Co
Innovation Management Matrix that I published in Harvard Business Review. - Greg Satell
In 1972, Clayton Alderfer whittled Maslow's five groups of needs down to three, labelled Existence, Relatedness and Growth. Although elements of a hierarchy remain, "ERG theory" held that human beings need to be satisfied in all three areas - if that's not possible then their energies are redoubled in a lower category.
User Experience Design is not User Interface Design