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Le « crowdfunding » ou comment miser sur les PME via Internet

à partir de Scoop.it

Omnichannel engagement boosts purchase frequency: report - Luxury Daily - Marketing

Media consumption habits may be shifting toward digital channels, but traditional media remains the way to reach the most consumers, according to research from Fluent. Around 40 percent of consumers recall seeing television, print or online advertisements, outpacing digital-centric marketing placements such as mobile applications or social media, which only reach around three in 10 consumers. However, even though digital marketing may not have the same reach as traditional channels, these…

à partir de Co.Exist

The 7 Most Shareable Collaborative Consumption Stories Of 2014

The 7 Most Shareable Collaborative Consumption Stories Of 2014 | Co.Exist | ideas + impact

Collaborative Consumption describes the rapid explosion in traditional sharing, bartering, lending, trading, renting, gifting, and swapping reinvented through network technologies on a scale and in ways never possible before.

The sharing economy – sizing the revenue opportunity | Sharing Economy | Scoop.it

Etes-vous un vrai entrepreneur ? Les signes qui prouvent que vous êtes fait pour être chef d’entreprise. Weddict : agence web & référencement

[Comment: *Sharing-Culture* is much more than "monetizing life".] The Sharing Economy: Monetize Your Life - Businessweek

à partir de Co.Exist

The Sharing Economy Lacks A Shared Definition

Plus de 40% des Français envisageraient de changer d'emploi en cas de mauvaise ambiance au travail, selon une récente étude réalisée par l'institut OpinionWay pour Monster. Tour d'horizon sur les principaux leviers de motivation des salariés français.