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Would You Buy Produce That Looks Like This From Whole Foods? They're planning to sell "ugly" fruits and vegetables, but have they gone too far?

Would You Buy Produce That Looks Like This From Whole Foods? They're planning to sell "ugly" fruits and vegetables, but have they gone too far?

Transparent Fruits by Dennis Wojtkiewicz by EGIS on FEBRUARY 20, 2013

Transparent Fruits by Dennis Wojtkiewicz by EGIS on FEBRUARY 20, 2013

Sauvons les légumes moches

Sauvons les légumes moches

Dans la même veine que le collectif Disco Soup, le projet néerlandais de crowdfunding KromKommer a pour objectif de défendre les "légumes moches".

Funny Vegetables Shape FYI:  While cutting vegetables for Mother's Day, my grown daughter dropped a few:   She said, "Why did God make all the vegetables round instead of square?"  Never thought of that, ha!

Funny Vegetables Shape FYI: While cutting vegetables for Mother's Day, my grown daughter dropped a few: She said, "Why did God make all the vegetables round instead of square?" Never thought of that, ha!

Don't dislike this lovely strawberry

Don't dislike this lovely strawberry

fruits et légumes moches se rebellent pour vous étonner ! ugly fruit and vegetables

fruits et légumes moches se rebellent pour vous étonner ! ugly fruit and vegetables

10-fruit-legume-forme-etrange

En forme d’animaux, d’insectes ou d’hommes… 50 fruits et légumes qui veulent ressembler à tout sauf à eux-mêmes

10-fruit-legume-forme-etrange

Ce sont les "gueules cassées" des rayons fruits et légumes, rescapés…

Ce sont les "gueules cassées" des rayons fruits et légumes, rescapés…

Des fruits et légumes avec des formes vraiment bizarres

Ils ont cru adopter un mini-cochon, mais trois ans plus tard c'est 300kg d'amour qu'ils ont eu...

Des fruits et légumes avec des formes vraiment bizarres

"Whether you call them surplus, excess, seconds or just plain ugly, these are fruits and vegetables that may face rejection because they're not considered perfect-looking," Donovan says. "But it's the taste that matters."

From Ugly To Hip: Misfit Fruits And Veggies Coming To Whole Foods

"Whether you call them surplus, excess, seconds or just plain ugly, these are fruits and vegetables that may face rejection because they're not considered perfect-looking," Donovan says. "But it's the taste that matters."

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