H&M has teamed up with London’s cool fixie dealers Brick Lane Bikes to design a limited edition men’s cycling collection. Made entirely from sustainable materials, the collection includes water-repellant jackets, sporty blazers and vintage-inspired jerseys designed to be worn on and off the bike. Besides the clothing, they produced a fixed gear bike for this collaboration.
11pieces which have been designed by H&M and tested and approved by Brick Lane Bikes, one of the world’s leading custom-bike specialists. Inspired by both vintage pieces and today’s sports performance, the collection is made from more sustainable materials as part of H&M’s Conscious work.
H for Brick Lane Bikes – Spring 2013 Capsule Collection | Video