This ‘label’ design concept cleverly allows further key messages to be conveyed. The background fabric changes for product type. For example, a soft fleece fabric is used for Non Bio. Secondary messages, such as number of washes and washing temperatures, are displayed as icons done in the style of washing instructions found on clothing labels.
ARS POETICA by JAMES DOUGLAS MORRISON I was born to sail away to touch the land of my dreams but evil wind filled my sails and finally I lost my way. The ship run aground of my life and now, I lie here broken, helpless.