Principe d'affichage intéressant avec l'interaction de prendre la chaussure. Interactive shoe wall is an innovative interactive system which combines the traditional retail store shoe wall with the digital media, which will show the detail of the shoe, coming with visual and audio impact, to the customer when the shoe is picked up. The system is a study and trying of the public interface for the field of the digital signage application.
Controlled via interactive touch screens, shoppers can watch catwalks on full height screens, explore product details or locate ranges in store. The result is powerful preview of Adidas brands, enticing shoppers into the main retail space.