Building a brand

The early stages of building a brand can be a lot! So in this post, I’ll share six essential steps to transform your brilliant vision into a purposeful, profitable business and brand! Whether you're starting from scratch or looking to rebrand and refine your existing business, in this post you'll learn how to turn your passion into a purpose-driven business. Includes tips on marketing strategy, selling tips, and how to build your online business.

Brand Foundation Series: your purpose. How to define your why or purpose. Why did you start your business for you? And why did you start this business?

By telling a compelling brand story and using emotional marketing to connect with customers, you can create a memorable brand experience that differentiates your brand from its competitors. In this article, we'll be exploring the importance of brand storytelling, emotional marketing, and how combining these strategies can help you connect with customers on a deeper level to build a strong brand.

Check out our Ultimate Guide for Creating a Professional brand and learn the steps you need to take in order to create your brand.

Branding refers to the process of giving meaning to a specific company, product, service or individual by creating and shaping a brand in consumers’ minds. Linked below are the basics you need in order to build strong branding foundations.

Free Brand Consistency Checklist What is brand consistency and why it is so important? Brand consistency is telling the same story at every touchpoint. Showing up for your audience in an aligned and focused manner. This consistency builds recognition. Recognition builds trust. Trust builds loyalty. People are much more likely to buy from a company

Does your brand have a positive or negative effect on your business? Learn more about brand equity by reading this post!

Branding isn't just about a logo and colour scheme, it’s about defining and sharing a unique set of values that represent your character as a brand.

This article dives into the breadth of graphic design’s impact on society and how it changes our world through visual communication and business. - 2024

Building a brand on your own | Logo design tips | DIY logo design | brand design inspiration | brand strategy workbook #hyggedesignco