Riquewihr, village of the Ribeauvillé Riquewihr region in Alsace (France). THE FEDERATION of Japanese travel agencies has chosen Riquewihr as the most beautiful village in France. The commune in the Haut-Rhin was chosen because of its preserved heritage. Little has changed in parts of the town since the 16th century. The vice president of the Jata federation of travel agents, Jungo Kikuma, said it was a village which had “guarded tradition, but also ramparts and vineyards”.